Are you putting the social in social media for your business? When you’re in social media marketing mode, it can be easy to look at engagement in purely lead generation terms, missing these platforms’ whole point. Connecting with your users – empathy, humor, emotion – has a profound effect above and beyond digital accolades. However, you’ve got to do these personal touches and handle delicate topics right. Thankfully, that’s what this webinar is for! In this webinar, Julia Becker Collins, COO of Vision Advertising, will guide you through: Helping people connect with your brand through social media. Creation of culture posts about yourself, staff, pets, etc. How to post about delicate political and social topics and events. Examples of social media gaffs and how to avoid them. Why you should take the time to engage with comments and DMs. *This session is going to be conversation-style, not webinar format, so we encourage folks to have the cameras on and engage in a group discussion, and ask any questions you may have.*

FREE | REGISTER