If you’ve ever felt like you’ve wasted time or money on marketing that doesn’t grow sales, you’re not alone. The real value of having a scalable measurable marketing system that connects and is FELT by your ideal customer is priceless because it makes sales easier. Start by making your customer the hero of your story. Your values plus their values define your “shared” values. When customers can envision themselves in a winning state they trust and purchase faster. Emotionally engaged customers are 33% less price sensitive, 44% less likely to go to competitors, and 300% more likely to recommend you. The power of being not only seen and heard, but felt. Attendees will be able to: - Recognize practical marketing strategies for their business - Learn how to scale and measure digital marketing content - Build a customer story and define values - Utilize the human, as well as digital, aspects of marketing Target Audience: - Small business beginners in digital marketing - Businesses thinking about new market options - New/established businesses looking to sell online

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