Trying to build a strong paid marketing strategy that increases your lead generation and bottom line? Learn the basics of paid advertising through marketing, key platforms to utilize, and tools to build a strategy to grow sales. Learn the advantages of different marketing outlets such as Facebook, Instagram, LinkedIn, Tik Tok, Google, and Amazon. Hear tips on how to utilize each platform effectively and how to capitalize on paid advertising for sales and lead generation Learn: Budgeting effectively Analytics that matter in paid advertising Building a strong funnel using ads Effective content creation Targeting a specific audience.

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